Would you rather play a game by yourself or be part of a group effort? ‘Elder Scrolls Online’ hopes you choose the latter and their game design team was tasked with motivating gamers on their MMO to play with others.
Paul Sage, Creative Director; Nick Konkle, Lead Game Play Designer and Dan Crenshaw, Dungeon Lead talk about the strategies they used and challenges they faced to achieve their goal in this article in GameInformer. Some of the game incentives offered to players include the ability to teleport to join your team and creating foes that are too strong for a single player to defeat. Their discussions take place as voice-overs during scenes from the game.
What strategies would you use to encourage multiple players in a game?