Posts Tagged ‘crowdfunding’

Crowdfunding in Game Development

Thursday, May 1st, 2014

Video games are often developed under larger publishing companies, or produced by developers themselves as independent titles. However, the new trend of crowdfunding puts gaming in the hands of the consumer rather than designer. Gamers can choose to fund the games they find interesting and are genuinely excited to play.

The crowdfunding model received significant attention in the video game world with the success of “Double Fine Adventure”, a point-and-click adventure game that earned more than $3 million via Kickstarter in excess of the initial $400,000 funding request.

Crowdfunding allows independent developers the means to create a desired product and also creates a consumer-fueled marketing strategy. Social Media is key with crowdfunding. Titles that don’t generate enough buzz won’t reach their initial funding requests. A little less than half of video game crowd-funded titles successfully obtain their target funds.

Knowledge about these strategies are key to game designers. Cogswell College offers programs Game Design & Development that gives aspiring designers the art and engineering skills necessary to produce quality content that consumers demand. Cogswell also offers their Masters in Entrepreneurship and Innovation, a comprehensive program for students to learn the entrepreneurial skills needed to create, establish and grow their own ventures. These skills key to a successful game designer.

2014 NCIIA Papers Feature Cogswell Authorship

Friday, March 14th, 2014

The National Collegiate Inventors and Innovators Alliance (NCIIA) supports technology innovation and entrepreneurship in higher education, and has a membership of nearly 200 colleges and universities from across the country. This 17-year-old national nonprofit organization engages with over 5,000 student & faculty entrepreneurs each year, by helping them to commercialize their concepts.

The NCIIA is holding their 18th annual conference from March 21-22, 2014, right in Cogswell’s backyard in San Jose, California. It is an intensive two-day conference for practitioners of technology entrepreneurship in high education. Conference sessions explore policy, programs, funding and insights into what is happening in higher education today; and how that will impact tomorrow.

Cogswell Polytechnical College is proud to share the 2014 peer-reviewed papers written by our very own Christopher-John Cornell & John Duhring! Topics include Project-based Learning Kickstart Tips, The Metamophosis of Business Plan Competitions, and Crowdfunding: More Than Money Jumpstarting University Entrepreneurship. Follow the links for the full publications.

Visit our website for more information about Cogswell’s Master’s Degree Program in Entrepreneurship & Innovation, the Immersion Program for visiting students and entrepreneurs, or the Kauffman Fasttrac Program.